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The New Bedford Wellness Initiative, an effort to raise health awareness with the goal to help prevent disease and recover from illness through healthy living and not just medications, organized an airing of the documentary film, Fed Up, produced by ABC's Katie Couric and "Inconvenient Truth's" Laurie David at the New Bedford Whaling Museum auditorium on September 17, 2014. Organized by Cardiologist Michael Rocha, M.D., the film and discussion that followed offered participants a chance to learn about the government policies that supported food manufacturer's move toward low-fat products full of sugar and refined grains that fueled the obesity crisis of the past thirty years. During the discussion that followed, Dr. Rocha and New Bedford Mass in Motion Coordinator Kim Ferreira, RD, described the many local initiatives that are helping residents move toward less processed foods and more local produce. Greater Fall River Partners staff members Marcia Picard and David Weed described their similar efforts, including a twenty-minute sequel video "Fed Up on the South Coast" that recommends ten changes that could help to improve local health. Click here for a for an twenty-minute video of the event. Click here for the Standard-Times article. Click here for photos and video of one of the New Bedford Wellness Initiative or here for the New Bedford Wellness Initiative Facebook page. (Bottom left and center photos courtesy of Abigail Hevey)

(Top row) About two hundred people gathered at the New Bedford Whaling Museum for a showing of the documentary, "Fed Up" . (Middle row) The audience watches the 75-minute movie and then participates in a discussion led by Cardiologist Michael Rocha, MD, who organized the event. (Bottom row) Dr. Rocha, Dr. Tanya Feke, Dr. David Weed and New Bedford Mass in Motion Coordinator Kim Ferreira, R.D., respond to questions from the audience following the movie.

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